The need for sharing marketing performance analysis with multiple stakeholders requires dashboards to be easily shared across users and departments with relative ease and at minimal costs. Tools [...]
With marketing data spread across multiple siloes, the need for connecting disparate data sources becomes paramount. A common approach taken by Marketers is to write manual automation scripts [...]
With Marketing Campaign data increasingly scattered across multiple platforms, Campaign Managers and Analysts face an unenviable task of generating meaningful insights using siloed reporting [...]
Adobe Analytics(formerly SiteCatalyst) is an industry leading Web Analytics tool that forms the reporting mainstay for a large number of high traffic websites each drawing hundreds of thousands [...]
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