Measuring Marketing Performance

Our Marketing measurement practice covers a wide range of services  including metrics audit, web analytics setup, tag management solutions, customer data management and dashboard/reporting strategy and implementation.

Key services

As Marketing measurement specialists, we cover the entire range of services ranging from strategic measurement planning to operational analytics implementations

Website Audits

Comprehensive website health check and action plan to define your measurement program implementation agenda

Web Analytics implementations

Tag management setup, funnel identification and tracking setup, JavaScript development and cross-channel integrations

Measurement technology strategy

Top down application, data and infrastructure architecture planning to develop a measurement technology blueprint

Dashboards and reporting

Dashboard planning, development and ongoing insights delivery using popular tools such as PowerBI embedded, Tableau and Klipfolio

datax marketing integration platform

Run, manage and monitor your marketing measurement integrations using a secure, scalable, fully managed cloud hosted marketing integration platform

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